NEW

SERIOUS SHIMMER, ZERO EFFORT

Our viral eyeshadow now in 3 new ultra shimmery neutral shades!

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Woman holding a red card with 'MAXIME' printed on it against a neutral background
NEW MAGIC DRIP SHADES

VHS VIXEN

From the cult-fave MAXXXINE SET — MAGIC DRIP in VHS Vixen is back for good.

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NEW

THE MAGIC SHOP

Use code MAGIC3 for 20% off select Halloween products (excluding sets)!

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NEW + BESTSELLERS

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SHIMMERY NEUTRALS TRIO
$36.00 $42.00
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MAGIC DRIP GLITTER LIPGLOSS
$22.50
NEW! VHS Vixen (Ruby Rose) NEW! VHS Vixen (Ruby Rose) NEW! Dreamie Genie (Lilac with Blue Reflects) NEW! Dreamie Genie (Lilac with Blue Reflects) Y2K Cherub (Bubblegum Pink) Y2K Cherub (Bubblegum Pink) Frosty B*tch (Icy Peach w Multi-Colored Reflects) Frosty B*tch (Icy Peach w Multi-Colored Reflects) No Fux Fuchsia (Fuchsia With Pink Reflects) No Fux Fuchsia (Fuchsia With Pink Reflects) Magic Brownie (Rosy Brown w Multi-Color Reflects) Magic Brownie (Rosy Brown w Multi-Color Reflects) Chaos Prone (Cool Brown) Chaos Prone (Cool Brown) Problem Child (Black Silver) Problem Child (Black Silver) Blushing Lizard (Mauve Taupe with Mint Reflects) Blushing Lizard (Mauve Taupe with Mint Reflects) + 6 more
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GLITTERPUCK
$29.50
NEW! Glimmer Pop (Icy Champagne) NEW! Glimmer Pop (Icy Champagne) Dopamine Sparkle (Light Peach w Champagne Reflect) Dopamine Sparkle (Light Peach w Champagne Reflect) Cyber Diamond (Silver) Cyber Diamond (Silver)
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SPARKLESTIK EYE CRAYON
$25.00
Champagne Snowflake (Icy Champagne) Champagne Snowflake (Icy Champagne) Noir or Never (Black) Noir or Never (Black) Beige Mystique (Beige) Beige Mystique (Beige) Princess Teddy (Bronze) Princess Teddy (Bronze) Fauxbot (Gunmetal) Fauxbot (Gunmetal) Frostiwinkle (Periwinkle) Frostiwinkle (Periwinkle) The Dreamies (Lavender) The Dreamies (Lavender) Cloud Kid (Warm Icy Blue) Cloud Kid (Warm Icy Blue) Punk Pony (Navy Slate) Punk Pony (Navy Slate) Twirlita (Baby Pink) Twirlita (Baby Pink) + 7 more
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EYESHADOW SINGLES | TICKLE SPELL
$14.00
NEW! Tickle Spell (Gold With Icy Sparkle) NEW! Tickle Spell (Gold With Icy Sparkle)
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EYESHADOW SINGLES | SPARKLE PUFF
$14.00
NEW! Sparkle Puff (Champagne With Icy Blue Sparkle) NEW! Sparkle Puff (Champagne With Icy Blue Sparkle)
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EYESHADOW SINGLES | POSSESSED PEARL
$14.00
NEW! Possessed Pearl (Cool Taupe With Icy Sparkle) NEW! Possessed Pearl (Cool Taupe With Icy Sparkle)
GO PLUMP YOURSELF INVISIBLE EXTREME PLUMPING LIP LINER
$20.00
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SPIDERWEB EYE SET
$49.00 $62.50
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EYESHADOW SINGLES | BLUSHING LIZARD
$14.00
Blushing Lizard (Mauve Taupe With Blue Reflects) Blushing Lizard (Mauve Taupe With Blue Reflects)
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EYESHADOW SINGLES | ELECTRIC BUTTERFLY
$14.00
Electric Butterfly (Lavendar Violet) Electric Butterfly (Lavendar Violet)
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BLUSHING LIZARD DUO
$32.00 $36.50
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CRYSTAL BUTTER LIP BALM
$22.00
Cinnawich (Cinnamon) Cinnawich (Cinnamon) Icon Aura (Fuchsia) Icon Aura (Fuchsia) Shell-ebrity (Baby Pink) Shell-ebrity (Baby Pink) Sugarhead (Iridescent White) Sugarhead (Iridescent White) + 1 more
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EYELECTRIC EXTREME LENGTHENING MASCARA
$26.00
Indigorgeous (Indigo) Indigorgeous (Indigo) New Bombshell (Brown) New Bombshell (Brown) Urchin (Black) Urchin (Black) Violet Act (Violet) Violet Act (Violet) Teal Widdit (Teal) Teal Widdit (Teal) + 2 more
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FLIK ERASER MAKEUP CORRECTING PEN
$23.00
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CHROMADDICTION SHIMMER
$26.50
Baby Bunny (Baby Pink with Periwinkle Reflects) Baby Bunny (Baby Pink with Periwinkle Reflects) Fairies Are Real (Baby Blue with Pink Reflects) Fairies Are Real (Baby Blue with Pink Reflects) Spirit Guide (Periwinkle with Lilac Reflects) Spirit Guide (Periwinkle with Lilac Reflects) Baby Phoenix (Rust with Pink Reflects) Baby Phoenix (Rust with Pink Reflects) Lil' Beast (Taupe with Rose Gold Reflects) Lil' Beast (Taupe with Rose Gold Reflects) A.S.M.R. (Champagne with Blue Reflects) A.S.M.R. (Champagne with Blue Reflects) + 3 more
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GLITTERPILL
$25.00
Microcosm (Silver Holographic) Microcosm (Silver Holographic) Pretty Puddle (Gunmetal Holographic) Pretty Puddle (Gunmetal Holographic) Sweet Prince (Rosy Mauve) Sweet Prince (Rosy Mauve) Goblin (Pear Green) Goblin (Pear Green) Merquoise (Aqua Green) Merquoise (Aqua Green) Neptune Daddy (Deep Turquoise) Neptune Daddy (Deep Turquoise) Money Plz (Copper) Money Plz (Copper) + 4 more
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EYESHADOW SINGLES | WET PEBBLE
$14.00
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Wet Pebble (Deep Taupe) Wet Pebble (Deep Taupe)
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EYESHADOW SINGLES | SWAMP GODDESS
$14.00
Swamp Goddess (Chartreuse) Swamp Goddess (Chartreuse)
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EYESHADOW SINGLES | UNICORNCORE
$14.00
Unicorncore (Baby Blue) Unicorncore (Baby Blue)
MEET THE FOUNDER

DONNI DAVY

Best known for her Emmy Award-winning makeup on HBO’s Euphoria, which inspired the #euphoriamakeup movement from fans all over the world, Donni creates makeup magic.

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VALUE SETS

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Quick buy
SHIMMERY NEUTRALS TRIO
$36.00 $42.00
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MAGIC DRIP LIPTRIK KIT
$34.50 $41.00
NEW! VHS Vixen (Ruby Rose) NEW! VHS Vixen (Ruby Rose) NEW! Dreamie Genie (Lilac with Blue Reflects) NEW! Dreamie Genie (Lilac with Blue Reflects) Problem Child (Black/Silver)
Blushing Lizard (Mauve Taupe with Mint Reflects) Blushing Lizard (Mauve Taupe with Mint Reflects) No Fux Fuschia (Fuchsia With Pink Reflects) No Fux Fuschia (Fuchsia With Pink Reflects) Frosty B*tch (Icy Peach w Multi-Color Reflects)
Y2K Cherub (Bubblegum Pink) Y2K Cherub (Bubblegum Pink) Chaos Prone (Cool Brown)
Magic Brownie (Rosy Brown w Multi-Color Reflects)
+ 6 more
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BLUSHING LIZARD DUO
$32.00 $36.50
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TWINKLE N PINK BEST SELLERS SET
$34.00
Quick buy
DOPAMINE DIAMONDS BEST SELLERS SET
$30.00
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DISCOBALL DARLINGS TRIO SET
$50.00
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FROSTY ANGEL BABIES SET
$17.00
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PLUMP + SHIMMER SET
$38.00 $42.00
Sold out
Go Plump Yourself + Crystal Butter in Shell-brity Go Plump Yourself + Crystal Butter in Shell-brity Go Plump Yourself + Crystal Butter in Cinnawitch Go Plump Yourself + Crystal Butter in Cinnawitch Go Plump Yourself + Crystal Butter in Icon Aura Go Plump Yourself + Crystal Butter in Icon Aura Go Plump Yourself + Crystal Butter in Sugarhead Go Plump Yourself + Crystal Butter in Sugarhead + 1 more
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TRIPLE DUOCHROME SET
$36.00 $42.00
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THE WING HACK SET
$45.00 $55.00
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THE NECESSITIES SET
$24.00 $28.50
IRIDESCENT SPARKLE (REFLECTIVE)
CRYSTALLINE NUDE (CHAMPAGNE)
champagne
 SOLID NEON (MULTI NEON)
FACE PEARLS (CLASSIC IRIDESCENT)
FACE PEARLS (BOLD METALLIC)
FACE STUDS (SILVER)
+ 3 more
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BLUSH BESTIES SET
$38.00 $43.00
Only Drama (Magenta Plum)
Magic Brownie (Rosy Brown)
Pink Mushroom (Pearlescent Rosy Beige)
Don't Be a Doll (Peachy Bubblegum)
Sexual Flushtration (Coral Hot Pink)
+ 2 more
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METALLIC EYESHADOW TRIO
$36.00 $42.00
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OVERCOMPENSATING x HALF MAGIC SET
$42.00 $84.00
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MOUTH CLOUD LIPTRIK KIT
$34.50 $40.50
Edward's Fantasy (Red Wine)
Self Help (True Red)
Magic Brownie (Rosy Brown)
Mr. Chic-y Pants (Warm Beige)
+ 1 more
Quick buy
GLITTERPHORIA TRIO
$41.65 $69.00
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SPIDERWEB EYE SET
$49.00 $62.50

✨THE OTHER HALF IS YOU ✨

Dopamine Sparkle

GLITTERPUCK

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brown
New Bombshell

EYELECTRIC MASCARA

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silver
Cyber Diamond

GLITTERPUCK

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BABY BUNNY

CHROMADDICTION

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8 products

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9 products

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